Ken Fedesna, former Executive Vice President and General Manager at video game developers and publishers Bally/Williams/Midway/Atari Games, has donated a collection that documents the history of Midway Games and showcases the company’s work on the TouchMaster line of multigame touchscreen video game units and projects related to connecting their coin-operated games through the internet. Fedesna joined Williams Electronics in 1977 and, over his 27 years with that company and Bally/Midway, he managed the development of countless pinball machines, […]
Video Game Press Kits as Historical Sources
Each year since 1967 (and twice a year between 1978 and 1994), throngs of people crowd the floors of the Consumer Electronics Show (CES), eager to get a first look at the latest technological trends. In the early 1980s as video game developers such as Atari, Mattel, Imagic, General Consumer Electronics (GCE), Activision, and others vied for a share of the booming video game market, publicity teams assembled and handed out carefully curated folders filled with information about […]
Continue Reading about Video Game Press Kits as Historical Sources
Pinball Flips, Thumps, and Pops into the National Toy Hall of Fame
Pinheads (or pinball enthusiasts, to the uninformed) rejoice! On November 8, 2018, pinball joined the 67 other iconic toys and games inducted into The Strong’s National Toy Hall of Fame. At its most basic level, pinball challenges players to use plastic flippers to control, aim, and fire a 1 1/16-inch stainless steel ball around a wooden playfield covered with objects and obstacles. It’s no surprise then, that pinball descended from centuries-old bowling, marble, billiard, and bagatelle games that all required […]
Continue Reading about Pinball Flips, Thumps, and Pops into the National Toy Hall of Fame
Video Game History is Black History
In historian Carly Kocurek’s recent American Journal of Play article “Ronnie, Millie, Lila—Women’s History for Games: A Manifesto and a Way Forward,” she reveals the hidden histories of three women who played important, but mostly forgotten, roles in video game history. Her study of video game regulation activist Ronnie Lamm, coin-op game route operator Amelia “Millie” McCarthy, and video game company executive Lila Zinter, challenges us to rethink what parts of the game industry we value and to expose the […]
Preserving the First Video Game Merchandising Display Unit
Reading reports about some retail store closings, it’s hard to ignore that many of us often prefer shopping online with millions of products at our fingertips to navigating a shopping cart through the aisles of our local retailers. As a historian with an interest in consumer culture and as someone who spent countless hours of my childhood playing the latest Nintendo Entertainment System games on a demonstration kiosk at our local K-Mart, it’s difficult to image a world without the […]
Continue Reading about Preserving the First Video Game Merchandising Display Unit
Scott Adams Adventure International Collection Documents Early Commercial Computer Gaming
Scott Adams, co-founder of Adventure International and pioneering commercial computer game designer, has donated to The Strong a collection of more than 130 original games created by him and his company, printed source code, product catalogs, advertising flyers, photographs, comic books, magazines, and other materials that trace Adams and his company’s trailblazing efforts in the early computer game industry.
Back in 1977, the introduction of the Apple II, Commodore PET (Personal Electronic Transactor), and the Tandy TRS-80 brought computers—previously massive million […]
Why ICHEG Collects Game Company Newsletters and Magazines
Several years ago as a graduate student, while working on my dissertation, I visited an archive to conduct research on the records of an advertising agency. As I searched through page after page of the collection’s finding aid, I couldn’t escape a sinking feeling that the archival gems I needed—internal agency memoranda, correspondence, and meeting minutes—were nowhere to be found. Determined to dig deeper, I eventually discovered a company newsletter filled with names, dates, and insights into how the […]
Continue Reading about Why ICHEG Collects Game Company Newsletters and Magazines
Pinball Matters
As I stood outside The Strong’s new permanent Pinball Playfields exhibit, I couldn’t help but see and overhear our guests’ reactions to the flashing lights and distinct pops and thumps of the pinball machines. “Pinball! Yes!” I heard someone cheer. Another guest who noticed I worked at the museum stopped to tell me, “You’ve made my husband very happy.” As I watched smiling children, young families, and adults play in the exhibit, I heard another person ask a companion, “They […]
Atari Packaging Design Collection Documents the Art of Selling Video Games
The Strong has acquired a collection of more than 2,000 drawings, photographs, mock-ups, proofs, and other materials related to the design and production of Atari home and handheld game packaging and user manuals from 1976–1984. The Cort and Barbara Allen Atari Packaging Design Collection, 1976–1984, documents how the company’s artists, designers, and writers developed and created the distinctive packages and manuals for some of the earliest and most popular home video game titles of the later 20th century.
Continue Reading about Atari Packaging Design Collection Documents the Art of Selling Video Games