Visit the Ultimate Play Destination
The Strong is a highly interactive, collections-based museum devoted to the history and exploration of play.
Plan Your Visit
Rediscover old memories and make new ones with a trip the family will remember for a lifetime.
Your Childhood is Closer than You Think.
The Strong is the ultimate play destination for all ages! With 100,000 square feet of dynamic, interactive exhibit space, The Strong museum provides entertaining, educational, and unforgettable intergenerational fun.
American Comic Book Heroes
Grab a cape and leap into the world of superheroes with the American Comic Book Heroes: The Battle of Good vs. Evil exhibit at The Strong museum. Explore seven decades of amazing characters who have […]View Details
Can You Tell Me How To Get To Sesame Street?
Step into the world’s most famous neighborhood at The Strong museum. Travel through five delightful decades of the iconic Sesame Street children’s television series. Dozens of interactive components invite families to explore concepts about letters, […]View Details
Are you ready for the challenge? Jump into the realm of adventure play at The Strong’s all-new high ropes course—Skyline Climb. Suspended above the museum’s carousel atrium, adults and kids alike can traverse beams […]View Details
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Fit Kids Day
Run, hop, or slide into the museum for a day filled with fitness fun. Join The Strong, the American Dairy Association, and other community partners for activities centered around fitness, sports, and healthy […]Continue Reading
HEAR YE, HEAR YE, you are cordially invited to Princess Palooza at The Strong! Come in costume to enjoy photo opportunities and activities with your favorite princesses! Start by arriving at the “Royal […]Continue Reading
Recent Museum News and Press
Find the latest about The StrongView All Museum News
The Strong National Museum of Play has been nominated in USA Today’s 2023 10Best Readers’ Choice travel awards! The Strong is a contender for Best Pop Culture Museum. Vote today!Continue Reading
The Strong Museum is named “Best Museum” and “Best Family Friendly Attraction” in CITY Newspaper’s Best of Rochester poll.Continue Reading
Explore Our Collections
The Strong owns and cares for the world’s most comprehensive collection of toys, dolls, board games, video games, other electronic games, books, documents, and other historical materials related to play.
Access thousands of objects from the museum’s online database.
Search design documents, personal papers, and other archival materials.
Explore periodicals, books, comic books, and other holdings from The Strong’s research library.
On-site Collections Access
Thousands of artifacts from The Strong’s collections are available to researchers by appointment.
In play a child always behaves beyond his average age, above his daily behavior. In play it is as though he were a head taller than himself.”Lev Vygotsky, Russian psychologist, 1896–1934View More Quotes
Visit a highly interactive, collections-based museum devoted to the history and exploration of play.