The holiday season is once again upon us. With seasonal songs filling the airwaves and retailers decorated with all that sparkles, I am amazed at how the holidays have managed to find their way back again so soon—this time more expensive than ever.
For more than 125 years, advertising has played a key role in the holiday season and in building consumer demand. As far back as the 1920s and 1930s, toy companies recognized the importance of marketing the “must-have” toy […]
Continue Reading about Edible to Elaborate: Holiday Gifts Then and Now