In 1900, Binney & Smith ventured into the school supply business. The company created handy multicolored non-toxic wax sticks in black, brown, orange, violet, blue, green, red, and yellow. Alice Binney combined the French words for “chalk” and “oily” (craie and olea) to make “Crayola.” The crayons hit the market in 1903 and kids snapped them up. Over the years, appealing new colors tracked fashion trends and cultural change.
One of Crayola’s most problematic colors was called Flesh Tint. First introduced […]
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