A few years ago, I asked my students in an American cultural history course to identify logos and slogans from their lifetime. Not surprisingly, since advertising bombards us through print, radio, television, and the Internet, the students did this easily (try this Logo Quiz game for yourself). After this exercise, the class discussed how advertising illustrates changes in social and cultural history. Take for example, the changes in television commercials from three different generations of video game consoles—the Magnavox Odyssey, […]
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