Reindeer Run at The Strong Museum December 17

The Strong News Release
One Manhattan Square Rochester, NY 14607 585-263-2700

December 6, 2016

For Immediate Release

Shane Rhinewald, 585-410-6365,

Noelle McElrath-Hart, 585-410-6325,

Reindeer Run Family-Friendly Foot Race
at The Strong® Museum
December 17

Have you “herd”? The fifth annual Reindeer Run, a unique, family-friendly foot race at The Strong, is scheduled for Saturday, December 17 at 8:30 a.m. (Check in at 7:30 a.m.) Produced by YellowJacket Racing and sponsored by Fleet Feet Sports, the all-ages run is downtown Rochester’s only winter 5K event and includes a kids’ race series.  Reindeer antlers are available to the first 300 kid run and 1,200 5K registrants.

The race concludes with an awards ceremony in the museum theater. Awards recognize the top three overall male and female finishers, as well as top three in the following age groups: 14 and under, 15–19, 20–24, 25–29, 30–34, 35–39, 40–44, 45–49, 50–54, 55–59, 60–64, 65–69, and 70 and older. The fastest male and female reindeer (contestant must be wearing reindeer antlers throughout the entire race) across the line will also receive prizes. All finishers in the Kids Run Wild Race series receive a Kids Run Wild Finisher Medal. Participants are encouraged to come dressed for the holidays or as their favorite toy.

Says Ellen Brenner-Boutillier, vice president and chief financial officer of Fleet Feet Sports and YellowJacket Racing, “We are delighted to again present this festive, winter event in downtown Rochester and partner with The Strong. More than 1,900 runners participated in last year’s Reindeer Run, and we hope more will join in the fun this year!”

Registration is available online at Free entry to The Strong museum on race day (December 17, 2016) with your Reindeer Run or Kids Run Wild Race bib. For additional details or to register online, visit



Museum Hours: Monday–Thursday, 10 a.m. to 5 p.m.; Friday and Saturday, 10 a.m. to 8 p.m.; Sunday, noon to 5 p.m.

General Admission Fees (does not include admission to Dancing Wings Butterfly Garden®): age 2 and older $14.50, under age 2 free, members free.

Admission to Dancing Wings Butterfly GardenGeneral Admission fee plus $4 for members, $5 for nonmembers, under age 2 free. Entry is by timed ticket only. 

Parking: Free parking is available at the museum for all guests on a first-come, first-served basis during regular museum hours. Please note that, on high visitation days, the museum lot may reach capacity early in the day. If space is not available on site at the time of your visit, additional parking is available at neighboring municipal garages for a fee. The Strong is not responsible for fees incurred at off-site locations.