Media Calendar

Updated: January 21, 2020

The Strong® Museum Exhibits Calendar


Upcoming Exhibits

The Lost World of Dragons (February 8–May 10)
Be whisked off to a fantastical land and come face-to-face with animatronic versions of these magical, mythical creatures.Take pictures with seven moving dragons of all shapes and sizes, such as a regal red dragon, a slithering sea serpent, and the legendary wyvern. Then hop into the harness on a dragon, hold on tight, and soar on a virtual flight. If you dare, enter “Smaug’s Lair” to see his piles of gold and treasures, and take a seat on the throne. Also, explore the forge and alchemy laboratory, complete a series of mix-and-match and magnetic dragon puzzles, and draw your own dragon. Developed by Stage Nine Exhibitors. Distributed by Exhibits Development Group. 

Arcade Escape (Opens June 13)
Jump into the game! Celebrate the history and evolution of arcade amusements in all their beeping, blipping, vibrant glory. Challenge yourself on redemption games such as Skee Ball, Hoop Fever, Whack N’ Win, and the new, six-player Hot Wheels: King of the Road. Try your hand at historic and contempoary video arcade machines, test your flipper skills on pinball machines, view rare early arcade game artifacts, and more. Developed by The Strong.


About The Strong

The Strong is the only collections-based museum in the world devoted solely to play. It is home to the International Center for the History of Electronic Games, the National Toy Hall of Fame, the World Video Game Hall of Fame, the Brian Sutton-Smith Library and Archives of Play, the Woodbury School, and the American Journal of Play and houses the world’s largest and most comprehensive collection of historical materials related to play.

Known widely as the nation’s museum of play, The Strong blends the best features of both history museums (extensive collections) and children’s museums (high interactivity) to explore the ways in which play encourages learning, creativity, and discovery and illuminates cultural history.

Facts about The Strong:

  • Holds the world’s largest and most comprehensive collection of toys, dolls, games, electronic games, and other historical materials related to play—more than 500,000 items
  • Is the largest cultural attraction in all of Western New York
  • Occupies a 285,000-square-foot facility on 13.5 acres
  • Provides more than 100,000 square-feet of dynamic, hands-on exhibits and displays of artifacts of play
  • Is home to upstate New York’s only year-round, indoor butterfly garden
  • Named the number one family travel destination in the nation by FamilyFun magazine readers

For more information about the museum, please visit Public programs underwritten in part by Delta Air Lines, the official airline of The Strong.


Museum Hours:

Monday–Thursday, 10 a.m. to 5 p.m.; Friday and Saturday, 10 a.m. to 8 p.m.; Sunday, noon to 5 p.m. The Strong museum is open 363 days a year. The museum is closed on October 23 (Play Ball Gala), November 26 (Thanksgiving Day), and December 25 (Christmas Day). The museum will close at 4 p.m. on July 4, December 24 (Christmas Eve) and December 31 (New Years Eve). The museum will open at noon on January 1 (New Years Day).

Admission Fees: (does not include admission to Dancing Wings Butterfly Garden): age 2 and older $16, under age 2 free, members free. Fees subject to change.

Admission to Dancing Wings Butterfly Garden: General Admission fee plus $4 for members, $5 for nonmembers, under age 2 free. Fees subject to change.