RIT Big Shot Project at The Strong May 5

National Museum of Play News Release
One Manhattan Square Rochester, NY 14607 585-263-2700 museumofplay.org

March 28, 2011

For Immediate Release

Contact: Susan Trien, 585-410-6359, strien@thestrong.org
Shane Rhinewald, 585-410-6365, srhinewald@thestrong.org

Community Invited Downtown to "Light Up the Night" for RIT Big Shot Project at The Strong May 5

Grab a friend, take a flashlight, and head over to The Strong’s National Museum of Play on Thursday, May 5 at 7:45 p.m. to help “paint the building with light” for the RIT Big Shot 2011, a spectacular nighttime photograph taken by Rochester Institute of Technology’s (RIT) photographers using an open shutter and the dramatic technique of timed exposure.

In collaboration with RIT, The Strong invites volunteers to gather at the museum to help create a nighttime photograph of the museum’s exterior. Hundreds of volunteers using flashlights or camera flash units are needed to help light various areas of The Strong’s campus as RIT photographers take an extended exposure from high on their fifth-floor perch at the ESL Federal Credit Union's Terrace Garden on Chestnut Street.

Following are answers to some frequently asked questions:

What is the Big Shot Project? The Big Shot Project is an annual community photography endeavor sponsored by the School of Photographic Arts and Sciences at RIT. Started in 1987, the Big Shot Project has captured landmarks such as Pile Gate in Dubrovnik, Croatia; the Smithsonian Institution’s National Museum of the American Indian; the U.S.S. Intrepid; and the Royal Palace in Stockholm, Sweden. Previous local Big Shot subjects have included the George Eastman House International Museum of Photography and Film and Mount Hope Cemetery.

Who should come? The event is free and open to everyone in the community. However, since the photograph will be made after sunset, it is recommended that participants be no younger than middle-school age. Advanced registration is not required.

What will I need? Participants must bring either a flashlight or camera flash. You are also asked to wear dark clothing and comfortable shoes.

Where should participants gather? The public is asked to gather outside on the Manhattan Square side of the museum by 7:45 p.m. You will be assigned to join one of many “teams” assigned to light a specific portion of the building. The actual photograph will be taken around 8:30 p.m. once it is dark and everyone is appropriately stationed with their light sources in hand. (The actual photography usually takes approximately 15 minutes).

What if it rains? This event will occur rain or shine. In fact, organizers say rain often casts an interesting play of light and shadow on the subject. 

Where should I park? Free limited parking will be available in the museum parking lot. However, after 7 p.m., the museum lot will only be accessible via Pitkin Street. Visit http://www.museumofplay.org/plan-visit/directions-parking for a list of nearby municipal parking lots.

Will the museum be open late? No. The museum closes at 5 p.m. on Thursday, May 5; however, Bill Gray’s at the Skyliner Diner will remain open until 8 p.m. in the event participants would like to purchase a meal before the Big Shot.

Can you get a print of the picture? Participants will receive a free color print of the Big Shot courtesy of Nikon Professional Services, if requested.

How do I learn more? Visit www.museumofplay.org or www.rit.edu/bigshot.

RIT, The Strong, ESL Federal Credit Union, Nikon Professional Services, and the City of Rochester are the official sponsors of this event.