Google Selects National Museum of Play as Partner Site for Doodle 4 Google Contest

National Museum of Play News Release
One Manhattan Square Rochester, NY 14607 585-263-2700

February 15, 2012

For Immediate Release

Contact: Susan Trien, 585-410-6359,
Shane Rhinewald, 585-410-6365,

Google Selects National Museum of Play® as Partner Site
for Doodle 4 Google Contest

The National Museum of Play at The Strong® is pleased to announce a partnership with Google and the Doodle 4 Google 2012 contest. In addition to encouraging students in the Rochester region to participate in the contest, the museum serves as the official exhibit site for a display of the 10 New York state finalists’ doodles.

This is the fifth year that students in grades K–12 have been invited to submit their renditions of the Google logo for a chance to have their doodle featured on the Google homepage for millions of people to see. The doodle will also appear on a limited edition 64-count box of Crayola Crayons. Google will award the winning artist a $30,000 college scholarship and provide his or her current school with a $50,000 technology grant.

This year’s theme is: “If I could travel in time, I’d visit. . .” According to Google, this theme “gives students a blank canvas to harness their curiosity and imagine the past, present, and/or future anywhere in the world.”

“We are delighted to partner with Google and the annual Doodle 4 Google contest,” says G. Rollie Adams, president and CEO of The Strong. “As an institution dedicated to the importance of play as a vehicle for learning, we embrace this unique opportunity for children to use their imaginations and display their creativity.”  

Doodle 4 Google entries will be accepted through March 23, 2012. Entry forms are available on site at the National Museum of Play or at  

Need some artistic inspiration? Michael Borkowski, a Syracuse storyboard artist/illustrator, will be on hand at the National Museum of Play on Tuesday, February 21 from 1 to 4 p.m., to provide art demonstrations and drawing tips for kids. Borkowski has storyboarded such animated series as Wolverine and the X-Men, Teenage Mutant Ninja Turtles, and Dragon Tales

After all doodles have been submitted to Google by March 23, a team of Google artists and guest judges—including musical artist Katy Perry, Phineas and Ferb cartoon creator Jeff “Swampy” Marsh, and  “American Idol” Jordin Sparks—will help choose the top doodles from each of the 50 states.

On May 2, Google invites the public to go online to vote for their favorite doodles to ultimately determine one winner from each grade group. First prize will be awarded on May 17, and the overall winner’s doodle will be showcased on on May 18.

Google has teamed up with art, science, and children’s museums across the country to display the artwork of each state’s finalists. Among the many participating institutions are Oklahoma City Museum of Art, Providence Children’s Museum, The Museum of Contemporary Art San Diego, and the Pacific Science Center in Seattle.

The doodles of 10 New York state finalists will be on display at the National Museum of Play from June 15 to September 30, 2012

Doodle 4 Google Timeline

February 21: Storyboard artist Michael Borkowski provides art demonstrations and drawing tips from 1 to 4 p.m. at the National Museum of Play.

March 23: Deadline for all doodles to be submitted to Google.

May 2: The best doodle from each of the 50 states will be displayed at the Google 4 Doodle website. Public voting begins at 8 a.m. May 2 and closes at 7 p.m. May 10.

May 17: First prize awarded to the winning doodler in a ceremony in New York City.

May 18: The winner’s doodle will be showcased on

June 15: The 10 New York state finalists’ artwork will be on display at the National Museum of Play.


Museum Hours: Monday–Thursday, 10 a.m. to 5 p.m.; Friday and Saturday, 10 a.m. to
8 p.m.; Sunday, noon to 5 p.m.

Admission Fees: General Admission (does not include admission to Dancing Wings Butterfly Garden®): Adults $13, Seniors $12, Children (2–15) $11, Children younger than two free, Museum members free.

Admission to Dancing Wings Butterfly Garden: General Admission fee plus $2 for members, $4 for nonmembers; children under 2 free. Entry is by timed ticket only.

Parking: Free parking is available at the museum for all guests on a first-come, first-served basis. Please note that, on high visitation days, the museum lot may reach capacity early in the day. If space is not available on site at the time of your visit, additional parking is available at neighboring municipal garages for a fee. The Strong is not responsible for fees incurred at off-site locations.