Raceway Arcade Exhibit Now Open

The Strong News Release
One Manhattan Square Rochester, NY 14607 585-263-2700 museumofplay.org

February 16, 2017

For Immediate Release

Shane Rhinewald, 585-410-6365, srhinewald@museumofplay.org

Noelle McElrath-Hart, 585-410-6325, nmcelrath@museumofplay.org

Raceway Arcade
Now Open

at The Strong Museum

Play your way through the history of electronic driving games and learn about America’s long fascination with the need for speed at the Raceway Arcade, an original exhibit now open at The Strong museum. Start your engine, zip through the evolution of driving games, and see rare artifacts from The Strong’s unparalleled collections.

View pioneering games, such as the first electromechanical arcade driving game Drive-Mobile (1941). Discover how these precursors to modern video games operated by examining the components and inner-workings of Chicago Coin’s Drive Master (1969). Explore the first racing arcade video game, Atari’s Gran Trak 10 (1974), and the rare and once controversial Death Race (1976)—inspired by the 1975 satirical cult film Death Race 2000 and criticized at the time for its depictions of violence.

Test your skills at racing games beginning with Lemans (1976) and Night Driver (1976), through arcade classic such as Turbo (1981), Pole Position 2 (1983), Hang On (1985), Out Run (1987), Cruis’n USA (1994), and the brand-new Cruis’n Blast (2017). Challenge friends to the two-player Daytona USA (1994), three-player Super Sprint (1986), and the two-player favorite Mario Kart Arcade GP2 (2007).

 “Since the birth of the automobile at the end of the 19th century, Americans have been fascinated by the mystique of car racing. Driving games provided players with a way to imagine themselves speeding on treacherous cross-country tours and winding race tracks in the safety of the arcade or their living rooms,” says Jeremy Saucier, assistant director of The Strong’s International Center for the History of Electronic Games.

Raceway Arcade is produced by The Strong’s International Center for the History of Electronic Games® and remains at the museum through September 4.

Please note: playable machines in the Raceway Arcade require purchased tokens. Money collected from the sale of tokens helps maintain these original artifacts.




Museum Hours: Monday–Thursday, 10 a.m. to 5 p.m.; Friday and Saturday, 10 a.m. to 8 p.m.; Sunday, noon to 5 p.m.

General Admission Fees (does not include admission to Dancing Wings Butterfly Garden®): age 2 and older $14.50, under age 2 free, members free.

Admission to Dancing Wings Butterfly Garden: General Admission fee plus $4 for members, $5 for nonmembers, under age 2 free. Entry is by timed ticket only.

Parking: Free parking is available at the museum for all guests on a first-come, first-served basis. Please note that, on high visitation days, the museum lot may reach capacity early in the day. If space is not available on site at the time of your visit, additional parking is available at neighboring municipal garages for a fee. The Strong is not responsible for fees incurred at off-site locations.