The Strong and Ritsumeikan University Form Partnership

The Strong News Release
One Manhattan Square Rochester, NY 14607 • 585-263-2700 •

May 21, 2015

For Immediate Release

Shane Rhinewald, 585-410-6365,

Kim Della Porta, 585-410-6325,

The Strong and Ritsumeikan University
Form Partnership in the
Study of Video Game History

(Future Exhibit to Highlight 30 Years of Nintendo Entertainment System)

ROCHESTER, New York—The Strong (home of the International Center for the History of Electronic Games and the World Video Game Hall of Fame) and the Ritsumeikan Center for Game Research and the Art Research Center (ARC) at Ritsumeikan University in Kyoto, Japan, are pleased to announce a partnership to collaborate on the study of video game history and on efforts to preserve video games. For their first collaboration, the museum and the university will develop an exhibit celebrating the 30th anniversary of the Nintendo Entertainment System, slated to open at The Strong later this fall.

“There’s great synergy between The Strong’s International Center for the History of Electronic Games (ICHEG) and the Ritsumeikan Center for Game Research and the Art Research Center in the space of video game preservation,” says Jon-Paul C. Dyson, director of The Strong’s ICHEG. “Japan is home to a rich history of video game culture and pioneering companies such as Nintendo and Sony. This partnership allows for a cross-cultural exchange of ideas about how best to chronicle and conserve this important history.”

The partnership will include possible exchanges of faculty and professional staff members; exchanges of students and interns; research projects; joint conferences; and cultural programs, such as the upcoming Playing with Power: 30 Years of the Nintendo Entertainment System exhibit.

“This partnership allows researchers and scholars in both the United States and Japan to learn from one another about how best to study and preserve the many contributions video games have had to our shared cultural heritage,” says Masayuki Uemura, program chair at Ritsumeikan University. “Together, we can also help tell the story of the Japanese video game industry to guests of The Strong, beginning with the exhibit about the Nintendo Entertainment System this fall.”

The exhibit, Playing with Power, will celebrate the 30th anniversary of the Nintendo Entertainment System (NES). The NES, adapted from the Famicom system that was released in Japan in 1983, revived the faltering American video game industry and introduced unforgettable characters like Mario, Link, and Samus. The NES/Famicom went on to sell more than 61 million units.

The exhibit will explore the history of the console’s development and introduction, showcase artifacts from The Strong’s world-renowned collections, feature never-before-seen interviews with the NES hardware developer Masayuki Uemura, and include playable games, such as Super Mario Bros. and Duck Hunt.

The exhibit will be included with general museum admission fees.

About The Strong
The Strong is the only collections-based museum in the world devoted solely to play. It is home to the International Center for the History of Electronic Games, World Video Game Hall of Fame, the National Toy Hall of Fame, the Brian Sutton-Smith Library and Archives of Play, the Woodbury School, and the American Journal of Play and houses the world’s largest and most comprehensive collection of historical materials related to play. Known widely as the nation’s museum of play, The Strong blends the best features of both history museums (extensive collections) and children’s museums (high interactivity) to explore the ways in which play encourages learning, creativity, and discovery and illuminates cultural history.

About Ritsumeikan University
Established in 1900, Ritsumeikan Academy has campuses in Kyoto, Shiga, Hokkaido, and Oita, and encompasses two universities, four high schools, four junior high schools, and one primary school. Ritsumeikan fosters the learning and development of individual talents in order to nurture just and ethical global citizens. The Center for Games Studies and Art Research at Ritsumeikan University in Kyoto is Japan’s leading center for the study of the history of video games and their impact on society.