Boardwalk Arcade Opens May 30

The Strong News Release
One Manhattan Square Rochester, NY 14607 585-263-2700

May 1, 2015

For Immediate Release

Shane Rhinewald, 585-410-6365,

Kim Della Porta, 585-410-6325,

Boardwalk Arcade Opens
at The Strong Museum
on May 30

Step right up! Celebrate arcade amusements in all their beeping, blipping, vibrant glory at Boardwalk Arcade, an original, summertime exhibit back by popular demand and opening at The Strong® museum on Saturday, May 30. Step into a scene reminiscent of 19th- and early 20th-century resorts such as Coney Island and Atlantic City, where Americans from across the nation flocked for good old summertime fun.

Journey through the evolution of seaside amusements and play a variety of carnival games such as ring toss. Challenge yourself on redemption games such as Skee Ball, Hoop Fever, and Fishbowl Frenzy. Win tickets and use them to collect a variety of prizes, including stickers, oversized sun glasses, and stuffed animals.

Laugh at your distorted reflection in silly fun-house mirrors and then step right up to an oversized beach cut-out for an unforgettable photo opportunity. What does your future hold? Spin the wheel of fortune to find out.

More contemporary public amusements add to the fun, including Fruit Ninja, Temple Run, Batman Whack-a-Villain, and Jet Pack Joyride. Also enjoy an opportunity to play on historic video arcade machines including Discs of Tron (1983), Star Wars: The Empire Strikes Back (1985), Smash TV (1990), NBA Jam (1993), Prop Cycle (1996), and The Ocean Hunter (1998). Test your flipper skills on pinball machines such as The Incredible Hulk (1979), FunHouse (1990), Back to the Future (1990), Emerald City Limited Edition Wizard of Oz (2013), and the amazing Hercules (1979), the world’s largest commercial pinball machine.         

Also see rare arcade and pinball machines from The Strong’s renowned collections, such as the World War II-era anti-aircraft machine gun game, Sky Fighter (1940), and Humpty Dumpty (1947), the first pinball machine with flippers.

Then marvel at artifacts that evoke the history of carnivals and beachside resorts including toy carousels, chalkware figurines, and brilliantly colored posters featuring KAR-MI—the stage name of Joseph Hallworth (1872–1956), an entertainer who worked in the Wild West shows, circuses, and other venues from the 1980s to the beginning of World War I.

Boardwalk Arcade is produced by The Strong’s International Center for the History of Electronic Games and remains at the museum through September 7, 2015.

Please note: While several of the games and activities in Boardwalk Arcade can be played freely, some may require purchased tokens. Money collected from the sale of tokens helps maintain these original artifacts.


Museum Hours: Monday–Thursday, 10 a.m. to 5 p.m.; Friday and Saturday, 10 a.m. to 8 p.m.; Sunday, noon to 5 p.m.

General Admission Fees (does not include admission to Dancing Wings Butterfly Garden®): age 2 and older $13.50, under age 2 free, members free.

Admission to Dancing Wings Butterfly Garden: General Admission fee plus $3 for members, $4 for nonmembers, under age 2 free. Entry is by timed ticket only.

Parking: Free parking is available at the museum for all guests on a first-come, first-served basis during regular museum hours. Please note that, on high visitation days, the museum lot may reach capacity early in the day. If space is not available on site at the time of your visit, additional parking is available at neighboring municipal garages for a fee. The Strong is not responsible for fees incurred at off-site locations.