Brian Sutton-Smith Library and Archives of Play at The Strong
Being on the Collections team at The Strong museum means that there’s never a dull moment. We are continually receiving boxes and boxes (and sometimes pallets) of toy, game, doll, and electronic game-related objects, as well as related ephemera and papers. A unique artifact being cataloged will catch the eye of a colleague, and a discussion of its significance (or a fond trip down memory lane) will ensue. Occasionally, a large collection may take quite some time to fully catalog on the museum side or process in the archives.
At the turn of the 20th century, the toy market in the United States relied heavily on European imports—only 30 percent of the toys sold were produced domestically. Retailers and salesmen depended on buyers who traveled abroad for goods and news of industry trends. In 1902, a group of American toy companies sought to change the status quo, stationing themselves in a lower Manhattan hotel for the month of February to entice toy buyers with American-made products as they departed for Europe and arrived home again.
Since their inception in the early 20th century, comic books have been synonymous with American youth and playfulness. The colorful, action-packed stories in the pages of comics translated into creative play in the backyard with capes and masks and into elaborate worlds scaled to the action figures on the playroom rug. As comics and action figures evolved, lines became blurred: which came first, the comic or the toy?
My first library card was a small rectangle made of royal blue cardstock, with the handwritten number “9555” in the top right corner. This very valuable document allowed me to check out up to six items at a time from my town’s library. Ever the opportunist, I always checked out the first six books that I picked up, knowing that I could come back anytime (!) and swap them for a new batch. This method of binge-reading let me plow through entire runs of some of my favorite children’s (and young adult) series while in elementary school.
In October 2017, I had the chance to be at The Strong National Museum of Play as a research fellow collecting data for my Dolls in Focus project aimed at revisiting and expanding the findings of my previous linguistic investigation on dolls’ language. Surprisingly, what I thought would primarily be an exploratory incursion into dolls’ universe from an academic perspective turned out to be a rather touching and personal experience that allowed me to revisit my own childhood memories.