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trade card

In the 21st century, the Internet spreads ideas and images far and wide. In the late 19th century, advertising trade cards were one of the few ways people could see an image. Printed pictures were so rare that vendors advertised on the backs of illustrated cards, knowing that potential customers would keep them for the pretty images. A Rochester chemist manufacturer did just this with a sentimental Valentine's day image. On the back are all of the cosmetic concoctions the firm produced, available "when our agent calls."

  • Material: printed cardstock
  • Origin: Rochester, NY
  • Object ID: 112.4856
  • Credit Line: Gift of Westville Historical Organization
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