Online Collections

Search Tips

Quotation Marks—Enclosing a multiword phrase in quotation marks tells the search engine to list only sites that contain those words in that exact order.

The following must appear in ALL CAPS and with a space on each side.

AND—Indicates that the records found must contain all the words joined by the AND operator. For example, to find objects that contain the words wizard, oz, and movie, enter wizard AND oz AND movie.

OR—Records found must contain at least one of the words joined by OR. For example, to find objects that contain the word dog or the word puppy, enter dog OR puppy.

AND NOT—Indicates that the records found cannot contain the word that follows the term AND NOT. For example, to find objects that contain the word pets but not the word dogs, enter pets AND NOT dogs.

Intellivision Tennis

video game

Released by Mattel Electronics in 1980, the Intellivision was a cartridge-based home videogame system with superior graphics compared to those of its main competitor, the Atari Video Computer System (later renamed the Atari 2600). The Intellivision was the first platform to feature a 16-bit microprocessor, and Mattel's marketing strategy sought to capitalize on the system's technical superiority and higher-resolution graphics. But according to Steven Johnson, author of Interface Culture: How New Technology Transforms the Way We Create and Communicate, "the problem that Mattel faced was that the very idea of competing technical specs wasn't yet a part of the popular vernacular." Intellivision was "the closest thing to the real thing," claimed television and print ads, which promoted the system by juxtaposing screenshots from the Atari 2600 and their product. Without a doubt, Intellivision had an advantage over Atari, and millions of American children responded by putting Mattel's new system on the very top of their holiday wish lists. Parents answered the call and by 1982 Mattel had sold more than two million units. Advanced Dungeons & Dragons, Major League Baseball, and the Star Wars inspired title Star Strike were popular releases, but the system never had a "signature game" on the order of Atari's Space Invaders. Numerous third-party developers began releasing games for the system, including rivals Atari and Coleco. Mattel heavily promoted the release of a keyboard component add-on that would essentially convert the system into a home computer, but the release was delayed numerous times and ultimately limited to less than five thousand problematic units. In late 1982 the market was flooded with new home video game consoles--Atari's next generation console (5200), the ColecoVision with its popular home version of the arcade hit Donkey Kong, and the hybrid Vectrex system, to name a few. By late 1983 the robust video game market began to fold under its own weight and Mattel decided to abandon the home gaming industry.

ManufacturerMattel, Inc.
Materialprinted paper | plastic
OriginHawthorne, CA
Object ID114.6687
Credit LineGift of Sharon and Martin Rose in Honor of David, Douglas, and Jonathan Rose

All artifact images, interpretive information, and website text
© The Strong.